Ngenxa yokusatshalaliswa kolwazi olulinganiselwe lwabakhangisi ku-inthanethi, imikhuba yokuthenga isizoshintsha futhi. Ngenxa yezizathu zobumfihlo, izinkampani ezinkulu zobuchwepheshe kanye neziphequluli zewebhu ziye zayeka kancane kancane ukusebenzisa amakhukhi ezinkampani zangaphandle eziqoqa ibhodi lezimpawu zedijithali zabathengi. Ezinye iziphequluli zewebhu azisaqoqi idatha yezinkampani zangaphandle, futhi kulindeleke ukuthi ngo-2022, amakhukhi ezinkampani zangaphandle abe eseqediwe ngokuphelele. Lokhu kusho ukuthi esikhathini esizayo abathengi kufanele bakhethe ukuthi bayafuna ukwabelana noma nini idatha yabo nomkhiqizo. Njengomphumela walokho, abakhangisi, abathengi bemidiya, ama-ejensi namabhrendi ngeke besakwazi ukuthola imininingwane yamakhasimende kalula kanjalo, futhi ukudala amakhiyoski okukhangisa okuqondiswe ku-hyper-targeted board screen touch display displays ama-kiosks olwazi nakho kungase kube inselele kakhulu.

Ukukhangisa kwasesitolo kuvumela umkhiqizo wakho ukuthi ufinyelele amandla awo lapho abathengi bezimisele ukusebenzisa. Uma kuhlanganiswe namanye amasu okumaketha esiteshi esiningi njengesikrini esithintwayo sedijithali sibonisa ukumaketha kwe-kiosks yolwazi noma ukubekwa kweshalofu, ulwazi oludonsa amehlo olubekwe kuzimpawu zedijithali esitolo luzothuthukisa kakhulu, lukhuthaze abathengi ukuthi bathenge.