1. The original idea of the advertising machine is to turn advertising into passive and active, so the interactivity of the advertising machine makes it have many public service functions and attracts customers to actively browse advertisements.
2. The advertising machine can realize the remote centralized management of information release, update the content at any time, so that the audience can receive the latest information at the first time. The digital media information release system will become an important carrier of informatization construction.
3. It can provide timely, comprehensive, high-quality and efficient information services and a new cultural atmosphere, and can also greatly enhance the overall environmental image.